A blog is an organized, searchable collection of online articles presented in reverse chronological order.
WordPress has greatly accelerated blogging by making it accessible to users with no technical knowledge. Its free, open-source platform and pre-made templates allow easy customization for even non-coders. This has enabled individuals to launch their own publications overnight.
WordPress users can customize blogs by using templates for different layouts and plugins to add features like sidebars listing the most popular or most commented-on blog posts.
In addition, WordPress plugins, like All in One SEO (AIOSEO) and OptinMonster help users improve their search engine rankings and capture conversions, respectively.
Blogging in general launched an explosive growth in online entrepreneurship. In turn, this opened opportunities for blogs (and businesses) to help others blog successfully.
Some blogs have evolved into multi-million dollar enterprises.
Here's a sample of some of the most successful blogs:
- BringATrailer.com: This personal blog grew into a $1 billion marketplace and was purchased by Hearst Autos.
- Copyblogger evolved into a profitable business earning 8 figures a year.
- WPBeginner, the popular “how-to” website for WordPress users, also evolved into an 8-figure/year business.
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