How to Verify Your Site with Google Search Console

Do you want to add your site to Google Search Console? All in One SEO makes this really easy so you can use their great free tools.

Here we’ll show you how to authenticate your site with Google Search Console using the HTML tag method.

What is Google Search Console?

Google Search Console is a free set of tools and reports that helps you monitor and troubleshoot your site’s presence in search results.

You don’t have to use Google Search Console to be listed in search results, but it really helps you understand how Google sees your site, and it’ll alert you to any problems.

Requirements

Before you get started, you’ll need to have a Google account to use Google Search Console. This can be a Gmail or Google Analytics account, or any other type of Google account.

If this is for your business, you may want to think about having a separate Google account for your business, rather than using your personal account.

Adding Your Site to Google Search Console

To get started, you’ll need to sign into Google Search Console (if you’re not already signed in). Once you’ve done that, you should see a welcome page.

We’re going to use the URL prefix method to add our site.

Welcome page in Google Search Console

On the right side of the page, you’ll see a box called URL prefix. Click on this box to select it, enter the full URL for your site and click the Continue button.

Enter your full website URL in the URL prefix box in Google Search Console

Verifying Ownership of Your Site

You should now see the Verify ownership screen. One of the choices should be HTML tag. Click this to expand that section.

Click on the HTML tag section in the verify ownership screen

Now click the Copy button that you’ll see on the right side of the HTML tag section.

Click the Copy button in the HTML tag section on the Verify ownership screen

Open a new browser window and log into your WordPress site. Click on General Settings in the All in One SEO menu and then click on the Webmaster Tools tab.

Webmaster Tools screen in All in One SEO

Now click on the Google Search Console block and paste the code you copied from Google into the Google Verification Code field and click Save Changes.

Paste your verification code in the Google Verification Code field in All in One SEO

Now all that’s left is to go back to Google Search Console in your other browser window and click the Verify button.

Click the Verify button in Google Search Console to complete the process

Verifying Your Site With Google Analytics / Google Tag Manager

By far the easiest way to verify your site with Google Search Console is to use the Google Analytics / Google Tag Manager method.

You’ll need to have added your Google Analytics or Google Tag Manager tracking code to your site.

Not sure how to do this? Check out MonsterInsights which makes this really easy.

Follow these steps to use this method:

Log in to Google Search Console and enter the URL for your site in the URL prefix field.

Enter your full website URL in the URL prefix box in Google Search Console

You should now see the Verify ownership screen. You should see the Google Analytics section. Click this to expand that section.

Click on the Google Analytics section in the verify ownership screen

If you use Google Tag Manager, then expand the Google Tag Manager section instead.

Now click the Verify button and you should see the site verified successfully.

Click the Verify button in Google Search Console to complete the process

Congratulations! You’ve verified your site with Google Search Console!

Are you interested in verifying your site with Bing as well? Visit our article on How to Verify your Site with Bing Webmaster Tools.

If you want to use Google Search Console (previously Google Webmaster Tools) to monitor how Google sees your website, then All in One SEO Pack offers a convenient way of authenticating your site with Google Search Console.

First, go to Google Search Console and log into your Google account.

Once you're logged in, you'll see a Welcome screen as shown below. Enter the domain name or URL of your website.  If you enter the URL, make sure that the HTTP / HTTPS matches what you have set for your website.

Google Search Console Welcome screen

You'll now see a screen with two sections: "Recommended verification method" and "Other verification methods".  You have multiple choices for how to verify your site, we'll cover the two simplest methods below:

Verification using Google Analytics

By far the easiest and best method to verify your site is to select the Google Analytics method.  With this method, all you have to do is set up your site in Google Analytics and then add your Google Analytics Tracking ID in All in One SEO.  This is covered in the tutorial here.

Once you've added your Google Analytics Tracking ID in All in One SEO, or have added Google Analytics tracking code to your site using any other plugin, then click the Verify button in the Google Analytics method as shown below:

Google Search Console Verification using Google Analytics

That's all!  Super easy!

Verification using HTML tag

The alternate method for verifying your site that we recommend is the HTML tag method.  Expand this section on the Verify ownership screen and click the COPY button as shown below:

Google Search Console Verification using HTML tag

Paste this into a text editor application.  It should look something like this:

<meta name="google-site-verification" content="XxXxpSSP9koQfmElGirIuIBGPxcVWMTb6UXxXx" />

Now copy ONLY the string of random text between the quotes that looks like this "XxXxpSSP9koQfmElGirIuIBGPxcVWMTb6UXxXx" and go to All in One SEO > General Settings > Webmaster Verification and paste this text into the Google Search Console field and click Update Options.  It should look like this:

Google Search Console verification field in All in One SEO

Go back to the Google Search Console page and click the Verify button and you're done.

For more information, take a look at the video from Google on verifying site ownership in Google Search Console here.

Useful Links:

  1. Google Search Console
  2. Google help on adding a website property