Are you looking for the best WooCommerce affiliate plugins to grow your online store?
Affiliate marketing is a powerful strategy to extend your reach and generate more revenue. It’s also easy to implement when you have the right tools.
That’s where a WooCommerce affiliate plugin comes into play.
To help you choose the right one, we’ve compiled the best WooCommerce affiliate plugins to propel your growth effortlessly.
In This Article
- What Is Affiliate Marketing?
- Why Does Your WooCommerce Store Need an Affiliate Program?
- What to Look for in WooCommerce Affiliate Plugins
- 6 Best WooCommerce Affiliate Plugins
- Comparison of the Best WooCommerce Affiliate Plugins
- What Is the Best WooCommerce Affiliate Plugin?
- Q&A on WooCommerce Affiliate Plugins
- Propel Your Online Store’s Growth With Affiliate Plugins
What Is Affiliate Marketing?
Affiliate marketing is based on the referral method of generating sales. It relies on third parties, your affiliates, to promote your products and services on their platforms.
In return, these affiliates earn a commission for every action (sale, lead, or signup) generated through their efforts.
Affiliate programs have become increasingly popular in the era of social media and influencers, allowing savvy store owners to tap into new customers and diversify revenue streams.
Why Does Your WooCommerce Store Need an Affiliate Program?
Affiliate programs bring an array of benefits to eCommerce businesses. Here are 4 reasons to install them on your WooCommerce store:
1. Amplifies Your Reach
An affiliate program is an effective way to reach new audiences. It maximizes your brand visibility by tapping into the unique audience of each of your affiliates. This helps you gain access to customers and markets that you may not have reached otherwise.
2. Drives Cost-Effective Growth
When every marketing dollar counts, affiliate marketing is a cost-effective solution. It uses a performance-based model, meaning you only pay when affiliates successfully drive a conversion or action.
3. Builds Trust and Credibility
In a world saturated with ads, people tend to trust recommendations from sources they know. Affiliates play this role, adding authenticity and credibility to your brand.
4. Incentivizes Results
The commission-based structure of affiliate programs is a powerful incentive for your partners. Their success is tied to yours, creating a mutually beneficial relationship that drives growth.
What to Look for in WooCommerce Affiliate Plugins
Whether you’re a beginner or an experienced marketer, the best WooCommerce affiliate plugins offer the following:
- User-Friendly Interface: From the initial setup to the program management, the affiliate plugin should be simple to navigate and use. This is true for both the merchant dashboard and the affiliate dashboard.
- Flexible Commission Rates: Your affiliate plugin should allow you to customize commission rates based on different products, categories, or affiliate tiers. This flexibility ensures that your commission structure aligns with your business goals.
- Hassle-Free Payments: A seamless payment process is crucial to maintaining strong relationships with your affiliates. Reliable payment options and automation tools guarantee affiliates receive their commissions promptly.
- Easy Integrations: WordPress websites often run on more than one plugin. Your affiliate plugin should integrate seamlessly with WooCommerce and the rest of your marketing tools.
6 Best WooCommerce Affiliate Plugins
1. AffiliateWP
AffiliateWP shines as the best affiliate plugin for WooCommerce. It offers a comprehensive suite to help you launch and manage a successful affiliate program effortlessly.
Its 1-click integration with WooCommerce makes it easy to get started. Then, the setup wizard takes you through each quick step of the customization process.
You’ll find yourself with your own affiliate program in no time.
As for its offerings, AffiliateWP has every tool you will need to manage your affiliate program directly from WordPress. You can:
- Register affiliates automatically
- Customize affiliate dashboards
- Incentivize various actions, like sales, leads, and signups
- Pay affiliates directly to their bank account
- Create and track referral links and coupon codes
- Generate detailed reports and get quick access to key metrics
- Integrate with other WordPress plugins and apps like MailChimp, Stripe, and WPForms
The intuitive interface and real-time tracking make it a seamless experience for both the merchant and its affiliates.
We were extremely impressed with the Affiliate Portal, which allows you to share performance analytics, product knowledge guides, and growth tools. Affiliates are well-equipped to grow their conversion rate and commissions.
As for payments, AffiliateWP makes it easy with 1-click payouts that go directly to the affiliate’s bank account. There is also a PayPal add-on that allows you to send earnings to their PayPal account.
Overall, AffiliateWP equips your WooCommerce store with everything it needs to launch and manage a lucrative affiliate program. It’s easy to set up and offers a seamless user experience for merchants and affiliates.
Pros:
- Quick setup
- Easy to use
- 1-click payouts
- Unlimited growth potential (no limits on the number of affiliates, traffic, or sales)
- Advanced affiliate tracking and detailed reporting
- Premium affiliate growth tools
- 14-day money-back guarantee
Cons:
- No free version
Price:
- Personal for 1 Site – $149/year
- Plus for 3 Sites – $199/year
- Professional for 10 Sites – $299/year
2. Easy Affiliate
Easy Affiliate lives up to its name by simplifying the affiliate marketing process on WordPress. With user-friendly features and an intuitive interface, it’s an excellent choice for those new to affiliate programs.
It uses the existing style of your WordPress website, so it looks and feels like any other page on your site.
If you want to go the custom route, you can add more navigation tabs on your dashboard. This process automatically updates the affiliate dashboard too.
Easy Affiliate offers all the expected features of an affiliate plugin, including:
- Quick and easy affiliate registration
- Custom link generation
- Customizable commission rates
- Performance reports
- Simplified payouts
With its user-friendly interface and robust tools, Easy Affiliate is a reliable choice for managing your WooCommerce affiliate program.
Pros:
- Looks and feels like your other WordPress pages
- Easy to enable Google Analytics tracking
- Built-in PayPal payment methods (Mass Payment and 1-Click options)
- Fraud detection alerts you of suspicious activity
- Integrates with email marketing software, like ConvertKit and MailChimp
Cons:
- You’ll need the highest plan (Pro) to create custom commission rules
- No free version
Price:
- Basic for 1 Site – $99/year
- Plus for 3 Sites – $149/year
- Pro for 5 Sites – $199/year
3. Solid Affiliate
Solid Affiliate brings a robust approach to launching and running an affiliate program. It’s super simple to set up (a short 4 steps) and integrates seamlessly with WooCommerce.
From the get-go, you’ll notice how intuitive it is to navigate. All your affiliate tools are available from the comfort of your WordPress dashboard.
You can review applications, generate referral links, share unlimited creatives, and turn on notifications to never miss an affiliate sign-up.
Solid Affiliate also includes these key features:
- Customizable affiliate registration forms
- Built-in referral link generator for affiliates
- Flexible commission rates and exclusion settings
- Refund protection
If you want a do-it-all solution, Solid Affiliate is a dependable choice. We like its ease of use and all-inclusive tool kit that empowers merchants to grow an affiliate program effortlessly.
Pros:
- Automatically connects with WooCommerce
- Drag-and-drop form builder is easy to use
- Unlimited affiliates and creatives
- Offers a 7-day free trial
Cons:
- It does not support multi-currency WooCommerce stores
- One of the more expensive plugins
Price:
- Store Owner for 1 Site – $49/month
- Expert for 3 Sites – $99/month
- Agency for 10 Sites – $149/month
4. Tapfiliate
Tapfiliate is another powerful plugin for managing a WooCommerce affiliate program. It offers a comprehensive solution to create and manage your affiliate network, links, and conversions.
We like the clean interface and user-friendly settings that allow you to brand your affiliate marketing material. Whether you’re customizing an email invitation template to recruit new affiliate partners or sharing onboarding tools to help them promote your business, each component is personalized to your WooCommerce store and revenue goals.
Some of Tapfiliate’s key features include:
- Flexible affiliate commissions (recurring, lifetime, fixed, or percentage-based)
- Automatic approvals for affiliate applications
- Links and coupon tracking for online and offline sales
- Integrations with popular payment gateways like PayPal and Stripe
Tapfiliate also offers unique tools to promote your store with ready-made content. You can create shareable social posts, videos, banners, and more.
Pros:
- Clean design and simple to navigate
- Offers generous, on-brand affiliate marketing materials
- Automates specific workflows to save you time
- Easy integration with shortcode
- All plans offer a 14-day free trial
Cons:
- Expensive
- Affiliate caps for Essential and Pro plans
- Fees when you go over impressions, clicks, or conversion limits
Price:
- Essential – $89/month
- Pro – $149/month
- Enterprise – Inquire for pricing
5. YITH WooCommerce Affiliates
Another popular plugin for WordPress users is YITH WooCommerce Affiliates.
This plugin has everything you need to run an affiliate marketing program for your online store. It includes custom registration forms that can be added to any page with a shortcode, a reporting table that gives quick insights on key statistics, and flexible commission rates and payout methods.
It’s straightforward to use and offers a free option. Although, you may want to upgrade to a plan to unlock more features.
Pros:
- Free option
- Integrated dashboard gives you performance metrics at a glance
- Link generator is easy to use
- Full compatibility with all YITH plugins
Cons:
- Free version comes with limited features
- Less visually appealing than some other affiliate plugins
- Limited branding customizations
Price:
- Free – limited features
- Paid – $179/year
6. ReferralCandy
ReferralCandy presents an innovative approach to affiliate marketing by placing customers at the core of your referral strategy.
After a customer makes a purchase, you can automatically send an invitation to join your referral program. This program uses a reward system to compensate customers for successful referrals. You can offer rewards like store discounts, gifts, and cash payouts.
What’s great about this model is that it expands your reach based on your existing customers. You don’t have to look for external affiliates to pitch your brand. Instead, ReferralCandy understands the value of tapping into people who already support you.
This method is one of the easiest ways to watch your revenue grow as customers refer their social circles to you.
Pros:
- Quick to start offering on your website
- Templates are easy to customize
- Can automate the entire referral program
- 14-day free trial
Cons:
- Higher price than some of the other affiliate plugins we mentioned
- Lacks features required to manage a broader affiliate program
Price:
- Premium – $59/month + 3.5% commission fee
- Plus – $299/month + 1.5% commission fee
- Enterprise – Inquire for pricing
Bonus: Affiliate for WooCommerce
Affiliate for WooCommerce uses a simplified interface to give you total control over the affiliate program. You work out of a single page, saving you time from clicking through windows to find information
You’ll have quick access to details for each affiliate, commission rules, marketing campaigns, and payouts. You can also export all data to CSV for organized link management.
As for the affiliate dashboard, your affiliate partners will have everything they need to promote your brand. From design assets and creatives to style guides and promotional materials, they’re equipped with tools to hit the ground running.
Pros:
- 1-page user interface keeps everything organized in a single destination
- Affiliates can self-register and generate links
- Unlimited tracking referrals
- Option to set up a multi-tier affiliate program
Cons:
- Not as comprehensive as some other WooCommerce affiliate plugins
- Limited customization capabilities
Price: $179/year
Comparison of the Best WooCommerce Affiliate Plugins
Affiliate Plugin | Starting Price | Pros | Cons |
AffiliateWP |
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Easy Affiliate |
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Solid Affiliate |
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Tapfiliate |
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YITH WooCommerce Affiliates |
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ReferralCandy |
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Affiliate for WooCommerce |
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What Is the Best WooCommerce Affiliate Plugin?
If you’re looking for the best WooCommerce affiliate plugin to grow your store’s revenue, AffiliateWP shines above the rest. It is easy to use and automates several steps of running a robust affiliate program.
The user-friendly interface makes affiliate management and understanding your campaigns' performance a breeze. We also love the generous access to unlimited creatives like referral links, banners, QR codes, landing pages, and more.
For link management, we recommend ThirstyAffiliates. And for a referral-based plugin, ReferralCandy is like turning referral sales on autopilot.
Q&A on WooCommerce Affiliate Plugins
Does WooCommerce have an affiliate program?
WooCommerce doesn’t offer built-in affiliate marketing, but you can use a plugin to run an affiliate program. Some popular WooCommerce affiliate plugins include AffiliateWP, Easy Affiliate, and Solid Affiliate.
What are WooCommerce affiliate plugins?
WooCommerce affiliate plugins allow you to set up and manage affiliate programs for your WooCommerce store. These tools can help you manage your affiliate network, track conversions, set commission rates, schedule payouts, and more.
Why should I use WooCommerce affiliate plugins?
Using affiliate plugins helps you tap into the power of affiliate marketing to expand the reach and sales of your WooCommerce store. They can become lucrative sources of revenue and are easy to set up.
Can you sell affiliate products on WooCommerce?
Yes, you can sell affiliate products on WooCommerce. To add an affiliate product to your online store, follow these steps:
- Open your WordPress dashboard.
- Navigate to Products in the left sidebar menu.
- Click Add New.
- Scroll down until you see the Product Data box.
- Click on the dropdown menu that says Simple Product and change to External/Affiliate Product.
- Finish setting up your affiliate product, and you’re done!
How do I add an affiliate plugin to WooCommerce?
Adding an affiliate plugin to WooCommerce is a straightforward process. After downloading and installing your chosen plugin, you can access it on your WordPress dashboard. From here, each plugin’s setup process will be slightly different. This tutorial does an excellent job explaining how to install 3 of the most popular WooCommerce affiliate plugins.
Propel Your Online Store’s Growth With Affiliate Plugins
We hope this article helped you understand how to leverage the best WooCommerce affiliate plugins on your online store. When you have the right one, the process is easy and makes for a diversified stream of income that doesn’t require much upkeep.
For more ideas on how to grow your WooCommerce store’s traffic and sales, you may enjoy reading other articles on our blog, like the best WooCommerce plugins and our tutorial on adding product review schema in WordPress. We also recommend this guide on WordPress security to keep your website and clients’ data safe.
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