7 Best Meta Description Tools to Boost Your Clickthrough Rate in 2024

Are you looking for the best meta description tool for WordPress?

Meta descriptions are an essential element of your on-page SEO that helps boost your search rankings and organic clickthrough rates (CTRs). As a result, you get a lot of traffic to your site.

In this article, we’ll show you the best meta description tools to help boost your clickthrough rate.

What is a Meta Description Tool?

A meta description tool is software that helps you generate meta descriptions automatically within no time. The meta descriptions are also SEO-friendly since they are generated from your keywords.

Meta descriptions are essential to SEO as they serve as your sales pitch on search engine results pages (SERPs). The more compelling your meta descriptions are, the higher the chances are that searchers will click on your search listing.

And this is why you should use the best meta description generator for your content.

7 Best Meta Description Tools to Boost Your Clickthrough Rate: Our Top Picks

Ready to supercharge your SEO with compelling meta descriptions?

Here’s our expertly curated list of the best meta description tools to help you do that.

1. All In One SEO (AIOSEO)

AIOSEO has one of the best meta description tools built in.

AIOSEO is the best WordPress SEO plugin on the market and has been downloaded over 100 million times. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant traffic to their sites. This is because the plugin has many powerful SEO features and modules to help you optimize your website for search engines and users.

One of the most loved features is the AI Title/Description Generator. This powerful tool built on the ChatGPT platform automatically generates SEO titles and meta descriptions.

Crafting SEO-friendly meta descriptions with the AI Title/Description Generator is super easy. All you have to do is scroll down to the AIOSEO General Settings section at the bottom of your article. Here, you’ll find the AIOSEO meta box, where you’ll find a robot button inside the Meta Description box.

Robot icon in meta description field.

When you click on the Robot icon, AIOSEO will generate 5 meta description suggestions based on your content.

Meta description examples.

Choose the meta description you want and click the + button to add it to the meta description field. You can also edit it if need be. Plus, AIOSEO also enables you to add emojis to your meta descriptions

For step-by-step instructions, check out our tutorial on using AIOSEO’s meta description generator.

Once done, you can also use AIOSEO’s SEO Preview tool to see how your meta description will look on SERPs.

When it comes to meta description tools, you won’t find one better than AIOSEO.

Pricing: Paid plans start at $49.60/year. A free plan is also available.

2. Frase

Frase home page

Frase is a powerful AI SEO tool designed to make content creation easy. While it’s mostly known for automatically generating SEO-friendly content briefs, it also has many other features that are useful to SEOs. One of them is their meta description tool. 

Frase utilizes natural language processing to analyze your content and generate relevant meta descriptions. Its intuitive interface and the ability to optimize content for SEO make it a popular choice for many users. 

To generate meta descriptions, you need to input your SEO title and primary keyword. The meta description tool will then give you 3 suggestions.

Frase is one of the best meta description tools for those creating bulk content, as it was built as a content writing tool first.

Pricing: The meta description generator is free. But Frase’s paid plans start at $14.99/month.

3. Copy.ai

Copy.ai homepage

Copy.ai is an AI-powered writing tool that has fast become popular with users for generating different types of content. Examples include blog posts, social media posts, and more. It also comes with a free meta description tool found under the Website Copy tab of the platform. Its AI algorithm quickly analyzes your content to generate compelling meta descriptions.

The tool offers 12 meta description suggestions based on the information you input. And thanks to its user-friendly interface, the tool is super easy to use. Plus, you can experiment with different angles, tones, and meta description lengths to find the perfect meta description that captures your content’s essence.

Pricing: The meta description generator is free. Paid plans start at $36/month.

4. Jasper

Jasper home page

Jasper is an AI writing assistant that’s probably been around longer than most. The tool is well-known for generating any kind of article, from long-form blog posts to social media posts and everything in between. 

Jasper also has a handy meta description tool that’s easy to use. To generate a meta description, simply enter the company/product name, blog post title, blog post description and target keyword. Click generate, and the tool will generate multiple suggestions depending on how many you set it to generate. You can further fine-tune the generated meta description to suit your needs.

Because Jasper’s suite of AI tools is designed to improve the content workflow, it doesn’t come cheap. However, it’s definitely worth the investment if you’re producing a lot of content and have the budget for the tool.

Pricing: Paid plans start at $40/month.

5. Copysmith

Copysmith homepage.

Copysmith is an AI writing tool designed specifically for eCommerce sites. It automates many content writing functions, such as product descriptions, social media, captions, and article rewriting. The tool also comes with a meta description generator that you can use. However, you must first create a Copysmith account. 

Copysmith’s meta description tool generates meta descriptions from your keywords, company name, and other information you input. The tool also analyzes your content to understand its context to generate meta descriptions that are engaging, concise, and optimized for search engines.

A meta description tool like Copysmith makes generating SEO-friendly meta descriptions a breeze.

Pricing: Paid plans start at $19/month.  

6. Rytr

Rytr home page

Rytr is a content writing and optimization tool that’s fast becoming popular. The tool automatically generates blog post outlines, calls to action (CTAs) for ads and landing pages, meta descriptions, and more. 

You’ll have to sign up for a Rytr account to use all the tool’s features, including the meta description generator, even though it’s free. 

One of the best parts of this meta description tool is that it can create meta descriptions in 30 languages and counting. This makes it one of the best meta description tools for multilingual websites.

While Rytr’s functionality is limited when compared to other tools on this list, it’s one of the best options for bloggers or small businesses on a shoestring budget.

Pricing: Paid plans start at $9/month.

7. Writesonic

Writesonic home page

Writesonic is an AI writing software that runs on OpenAI’s GPT technology. The tool is a suite of 60+ content creation tools you can use to speed up your workflow. One of the tools in the suite is a meta description tool. To generate meta descriptions, you must enter your product or business name and description plus the keyword for that page or post.

One of the best factors of Writesonic is that, as a whole, the tool was built for SEO writing. Because of this, you can rest assured that the tool will produce meta descriptions that can help your content rank. This, and other features, make this one of the best meta description tools to consider.

Pricing: Paid plans start at $9/month.

Meta Description Tools: Your FAQs Answered

What is a meta description?

A meta description is a concise summary of the content of a web page. It appears in search engine results and provides a brief overview of what users can expect on the page.

What are meta description tools?

Meta description tools are online resources or software that help website owners and marketers generate, optimize, and analyze meta descriptions for their web pages. These tools often provide suggestions, character count limits, and previews to ensure effective meta descriptions.

Can meta description tools help with SEO?

Yes, optimizing meta descriptions is part of on-page SEO, and using meta description tools can help improve the overall SEO performance of a website. A well-optimized meta description can increase click-through rates and enhance the visibility of a page in search engine results.

The Best Meta Description Tools to Boost Your Clickthrough Rate: Our Top Pick

Our top pick for the best meta description tool for WordPress is AIOSEO. For one, it’s the easiest to use. All it takes to generate optimized meta descriptions is a single click! Plus, you also get a powerful plugin that can help you improve your visibility on search engines. As a result, you drive more traffic and generate more revenue from your site.

We hope this post helped you find the best SEO audit tool for WordPress. You may also want to check out other articles on our blog, like our ultimate WordPress SEO cheat list for beginners or our list of the best blogging tools for WordPress.

You can also check out one of our case studies where a content company grew their website traffic by 300% in 3months.

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author avatar
Kato Nkhoma Content Writer
Kato is one of those rare unicorns born with a pen in his hand—so the legend says. He’s authored 2 books and produced content for hundreds of brands. When he’s not creating content for AIOSEO, you’ll find him either watching tech videos on YouTube or playing with his kids. And if you can’t find him, he’s probably gone camping.

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