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Link Building Campaign

A link building campaign refers to a strategic and systematic approach of acquiring hyperlinks from external websites to one's own...

Link Churn

Link churn refers to the constant turnover or fluctuation of inbound and outbound links on a website or webpage. It...

Link Equity

Link equity, also called link juice, refers to the value and authority that a webpage receives from other websites through...

Link Exchange

Link exchange is a mutual agreement between two websites to display each other's links on their own sites, aimed at...

Link Farm

A link farm is a group of websites that exchange links with each other to artificially boost their search engine...

Link Graphs (in SEO)

Link graphs, in the context of SEO, refer to the interconnected network of hyperlinks between webpages on the internet. These...

Link Juice

Link juice, also known as link equity, refers to the value or authority that is passed from one web page...

Link Profile (or Backlink Profile)

Link Profile, also known as Backlink Profile, refers to the collection of all the incoming hyperlinks from external websites to...

Link Reclamation

Link reclamation is the process of identifying and recovering lost or broken backlinks to a website in order to regain...

Link Rot

Link rot refers to the phenomenon of hyperlinks becoming stale or broken over time, typically due to the linked webpage...

Link Schemes (as defined by Google)

Link schemes, as defined by Google, are practices aimed at manipulating a website's ranking in search engine results by engaging...

Link Spam

Link spam refers to the practice of manipulating search engine rankings by creating excessive or irrelevant links to a website...

Link Stability

Link stability refers to the degree to which a connection or relationship between two or more entities remains unchanged over...

Link Velocity

Link velocity refers to the speed at which a website acquires backlinks over time. This metric indicates how quickly a...

Listicle

A listicle is a type of article or content format that presents information, ideas, or facts in the form of...

LLM (Large Language Model)

A large language model (LLM) is a natural language processing (NLP) system trained on massive amounts of text data to...

Local Business Schema

Local Business Schema, also known as Schema.org LocalBusiness, is a structured data markup code that can be added to a...

Local Finder

Local Finder is a feature provided by search engines that allows users to find local businesses, services, or points of...

Local Pack

The local pack refers to the section of search engine results pages that displays a map and a list of...

Local Search Queries

Local search queries refer to searches performed by users seeking information, products, or services specific to a particular location. These...