SEO Glossary - AIOSEO

Chrome DevTools

Chrome DevTools are a set of web developer tools built directly into the Google Chrome browser. They allow developers to...

Click Depth

Click depth refers to the number of clicks or page views needed for a user to reach a particular page...

Clickbait

Clickbait refers to hyperlink text, headlines, images, or packaging of web content that is intentionally misleading or sensational in an...

Client-side Rendering and Server-side Rendering

Client-side rendering refers to the process of rendering a webpage on the client's browser using JavaScript. In this approach, the...

Cloaking

Cloaking is the practice of presenting different web page content to search engines than to human visitors. For example: a...

Comment Spam

Comment spam refers to the unsolicited or automated posting of irrelevant or promotional comments in online platforms, such as blogs,...

Commercial Query

In SEO, a commercial query is a keyword that indicates the searcher has buying intent. They may be comparing products...

Competition Analysis (in SEO)

Competition analysis in SEO refers to the process of evaluating and analyzing the performance, strategies, strengths, and weaknesses of competitors...

Competitor Keywords

Competitor keywords refer to the specific words or phrases that competitors are using in their online content, such as website...

Content Decay

Content decay refers to the gradual decline in the relevance, accuracy, or effectiveness of a piece of content over time....

Content Delivery Network (CDN)

A content delivery network (CDN) is a network of geographically distributed servers that accelerate the delivery of web content by...

Content Gap Analysis

Content Gap Analysis is (1) the process of identifying areas where a company's existing content fails to address the needs...

Content Management System (CMS)

A Content Management System (CMS) is a software application that allows users to create, manage, and publish digital content on...

Content Marketing

Content marketing is a strategic marketing approach focused on creating and distributing valuable and relevant content to attract and retain...

Content Optimization

Content optimization refers to the process of refining and improving digital content, such as website pages, blog posts, and social...

Content Performance (AIOSEO metric)

Content Performance refers to the measurement and evaluation of how well a piece of content, such as a blog post...

Content Strategy

Content strategy is the planning, development, and management of content to achieve specific business goals and meet the needs of...

Conversion Rate Optimization (CRO)

Conversion rate optimization (CRO) is the process of systematically improving the percentage of website visitors that convert into valued customers...

Core Update (in Google Search)

A core update, in the context of Google Search, refers to a significant change to Google's search algorithms and systems,...

Crawl Budget

Crawl budget refers to the number of pages a search engine bot (like Googlebot) can and wants to crawl on...