In SEO, a commercial query is a keyword that indicates the searcher has buying intent. They may be comparing products or searching for “how to” content to solve a problem.
Commercial queries often include words like “best,” “budget,” or “vs.” (as in “Geico vs. Progressive”).
Examples of commercial queries are:
- “best budget leaf blowers”
- “Gravity Forms vs WPForms”
- “SEO training”
Commercial queries are also called commercial keywords.