SEO Glossary
SEO jargon got you stumped? Our handy glossary explains common terms. Then optimize your site easily with our smart all-in-one SEO tool.
J
Job Posting Schema Markup
Job Posting schema markup is structured data that can be added to a website’s HTML to provide search engines with...
JSON-LD
JSON-LD (JavaScript Object Notation for Linked Data) is a lightweight data format that uses JSON to serialize Linked Data. It...
K
K-Means Clustering
K-means clustering is a popular unsupervised machine learning algorithm used to partition a dataset into K clusters, where K is...
Keyword Clustering
Keyword clustering is the process of grouping semantically related keywords together based on their similarity in meaning, intent, or theme....
Keyword Difficulty Score
Keyword difficulty score is a metric used in SEO to estimate how hard it would be to rank on the...
Keyword Gap Analysis
Keyword gap analysis is the process of identifying valuable keywords that your competitors rank for, but your website doesn’t. This...
Keyword Intent
Keyword intent (search intent) refers to the purpose behind a user’s search query, reflecting what they aim to accomplish through...
Keyword Mapping
Keyword mapping is the process of identifying and assigning relevant keywords to specific webpages or sections of a website in...
Keyword Research
Keyword research is the process of identifying and analyzing the words and phrases that people use when searching for information,...
Keyword Search Volume
Keyword search volume refers to the average number of times a specific keyword or phrase is searched for in a...
Keyword Stuffing
Keyword stuffing is the practice of excessively repeating keywords or phrases within a webpage’s content, meta tags, alt text, or...
KPI
KPI stands for Key Performance Indicator and refers to specific metrics or criteria used to measure the success or efficiency...
L
Landing Page
A landing page is a standalone web page designed to convert visitors into leads or customers by encouraging them to...
Latent Semantic Analysis (LSA)
Latent Semantic Analysis (LSA) is a natural language processing technique that analyzes relationships between a set of documents and the...
Latent Semantic Indexing (LSI)
Latent Semantic Indexing (LSI) is a mathematical technique used in natural language processing and information retrieval to identify patterns and...
Lazy Loading
Lazy loading is a technique used in computer programming where resources or data are loaded and rendered only when they...
Link Assistant
Link Assistant is a software tool designed to help with link building and SEO efforts. It assists in finding and...
Link Attributes
Link attributes refer to the additional properties or characteristics assigned to hyperlinks on a webpage. These attributes offer different functionalities...
Link Juice
Link juice, also known as link equity, refers to the value or authority that is passed from one web page...
Link Velocity
Link velocity refers to the speed at which a website acquires backlinks over time. This metric indicates how quickly a...