11 Best AI Writing Tools for Savvy Marketers [2025 Edition]

Looking for the best AI writing tools for WordPress?

As a content writer for over a decade, I remember the days of staring at a blank screen, struggling to find the right words to start an article. Writer's block was a constant companion, and meeting deadlines often felt like an uphill battle.

But things changed dramatically when I discovered AI writing tools. These smart assistants have transformed my writing process, enabling me to create engaging content in half the time while maintaining my unique voice and style.

In this guide, I'll share the best AI writing tools that have genuinely improved my WordPress content creation workflow. Whether you're a blogger looking to publish more consistently or a business owner wanting to enhance your website content, you'll find options that match your needs.

What Are AI Writing Tools?

AI writing tools are software applications powered by artificial intelligence (AI) designed to automate or assist with various writing tasks. These tools use technologies like machine learning (ML), natural language processing (NLP), and large language models (LLMs) to generate, edit, or improve human-like text in response to user prompts.

Main Features of AI Writing Tools

AI writing tools offer a range of capabilities that streamline and enhance the writing process, making it easier for users to produce high-quality content efficiently. Here are some of their key features:

  • Text generation: Create articles, stories, emails, reports, and other written content from scratch based on user instructions.
  • Editing and proofreading: Suggest improvements in grammar, spelling, punctuation, and style.
  • Paraphrasing and summarizing: Reword existing text or condense long passages into shorter summaries.
  • Brainstorming and idea generation: Help users come up with new ideas, outlines, or creative directions for their writing.
  • Specialized writing tasks: Some tools are tailored for specific needs, such as fiction writing, business communication, or academic work.

To do these tasks, AI writing tools analyze large datasets of written language to learn patterns and structures. When a user provides a prompt, the tool predicts and generates text that fits the context, often producing natural-sounding and relevant content. Some tools, like ChatGPT, use advanced models such as generative pre-trained transformers (GPTs), which are refined with human feedback to improve quality and relevance.

Best AI Writing Tools for WordPress [Expertly Picked]

1. All In One SEO (AIOSEO)

All in One SEO homepage, one of the best WordPress AI writing tools.

AIOSEO is the best AI writing tool for SEO for WordPress users. It's a powerful yet easy-to-use SEO plugin that has been downloaded over 100 million times. Millions of smart business owners and marketers use it to help them boost their search engine rankings and drive qualified traffic to their sites. 

For step-by-step instructions on how to install AIOSEO, check out our installation guide.

Many small business owners love AIOSEO because it has powerful features that help make SEO easy, making it one of the best SEO tools for small businesses.

Some of its most loved features are powered by AI. We’ll look at 2 examples—AI Content and AI Writing Assistant:

AI Content

Even the best content won't perform if it's not properly optimized and promoted across various channels. Our AI Content feature streamlines this process. 

AI Content is a powerful tool that helps you automatically repurpose your blog post into various formats. The best part is that it’s built directly into your WordPress dashboard, so you can generate what you want right on the spot. This means you can embed it into your WordPress content with just a single click. 

No more endless toggling between tabs.

Examples of the content types you can create with AI Content include:

FAQ Blocks

Adding FAQs using AI Content

You can instantly generate relevant FAQs and their answers, complete with FAQ schema, to boost your SEO and improve user engagement—all without any manual effort. Once generated, simply select the FAQs you want and click Insert FAQ Blocks to add them to your post. Alternatively, you can copy them for use elsewhere.

Key Points

Adding key points using AI Content

Key Points highlight your article's core concepts or essential takeaways. You can seamlessly add them as a TL;DR at the beginning of your content or as a summary at the end. They're excellent for providing quick insights and significantly boosting readability.

Social Media Posts 

Adding social media posts using AI Content.

Social media is a major digital marketing channel that every brand should leverage. And AI Content makes it incredibly easy to craft tailored social media posts for all major platforms. In just a few clicks, you can generate content for LinkedIn, Facebook, X (formerly Twitter), Instagram, and even email copy. This isn't just a game-changer; it's a massive time-saver!

SEO Titles and Meta Descriptions 

Adding meta descriptions using AI Content

You can effortlessly generate concise and compelling SEO titles and meta descriptions that accurately summarize your content. These are crucial for boosting your click-through rates and improving overall search performance, as they encourage users to click from search results.

AIOSEO’s AI Content is a game-changing AI writing tool that has the potential to revolutionize WordPress content creation.

AI Writing Assistant

Another AI-powered content writing tool I love in AOSEO is AI Writing Assistant. This feature makes it easy and faster to craft SEO-friendly content.

Activating AI Writing Assistant report from the sidebar.

Writing Assistant works with SEOBoost, AIOSEO’s full-suite content management platform. This must-have tool makes it easy to conduct keyword research, create topic reports and content briefs, and even helps with content audits.

While AIOSEO’s Writing Assistant pulls most of its data from SEOBoost, it also has proprietary info you won’t get in SEOBoost. A good example is live AI-powered SEO feedback.

When it comes to helping you create SEO content, Writing Assistant stands out with:

  • Detailed Reports: Get detailed data about your keyword, your competitors’ content, and more.
  • Optimization Wizard: This guides you on the best possible way to optimize your content. One way it does this is by giving you LSI keywords and synonyms you can add to your content (and how to use them). 
  • Competitor Analysis: Gives you insights into top-ranking content and its main on-page factors.

For example, one feature I find particularly helpful in the Optimization Wizard is the “See Examples” link located under each suggested keyword. Clicking on this opens a window that shows you how other publishers use that keyword.

Example of how Terms are used by other publishers.

This makes it easier to see how you can use that term in your content, speeding up the content optimization process.

One of the best parts about AIOSEO’s Writing Assistant is that you can also use it to optimize existing content. Simply generate a report for the focus keyword of that article, and you’ll get all the info you need to improve that piece of content.

AI Writing Assistant Optimization Wizard

As a result, you can quickly create optimized content without sacrificing content quality.

This is definitely the best writing assistant for lean marketing teams, bloggers, or solopreneurs, as it enables you to conduct most of your content creation and optimization tasks on 1 platform—WordPress.

Another AI-powered feature writing tool in AIOSEO is Link Assistant. While it doesn’t generate content, it helps you optimize it for rankings by automating internal linking.

Link Assistant is a powerful tool you can use to boost your video SEO.

You can also get a more detailed report of the links on your site by clicking on the Links Report. It then gives you a report with Linking Suggestions and shows you the orphan posts on your site.

Link Assistant options

The best part is that you don’t even have to open the target page to add the suggested links. Instead, simply open the Links Report and click on a post or page. Doing so will open a window with internal inbound and internal outbound link suggestions. You can then click the “+” button to add the internal links.

For step-by-step instructions on how to install AIOSEO, check out our installation guide.

Pricing: Paid plans start at $49.60. A free plan is also available.

2. SEOBoost

SEOBoost homepage

SEOBoost stands out as a highly-rated content management platform that helps with virtually every stage of the content lifecycle. This comprehensive platform integrates AI in its content management, scheduling, planning, managing, and optimization. 

Think of it as your all-in-one AI content creation and optimization powerhouse. 

By unifying these functionalities, SEOBoost eliminates the hassle of juggling multiple tools, delivering a streamlined and efficient content writing experience.

Some core features of SEOBoost include:

  • Content brief creation: Define content goals and outline structure, optimize for keywords, and more. 
  • Topic reports: Get a detailed on-page SEO analysis for your keyword.
  • Keyword performance: See how your content is optimized for that particular keyword. 
  • Competitor analysis: Get insights into the on-page optimization of the top ranking articles.

The tool even has a content audit feature that scans existing URLs and recommends how to optimize them.

FYI, SEOBoost is the best Clearscope alternative for those looking for a more affordable option.

Pricing: SEOBoost offers a free demo and a 14-day free trial. Paid plans start at $22.50/month.

3. Surfer SEO

Surfer SEO homepage

Surfer SEO's WordPress integration has become one of the most popular AI writing tools for brands looking to craft high-ranking content. I find it to be a very handy tool when it comes to creating content that's both engaging and optimized for search engines.

One feature that helped popularize Surfer SEO is its powerful on-page content optimization tool. This module employs AI to analyze top-performing content on search engine results pages (SERPs). It then delivers actionable reports, highlighting the crucial keywords you need to integrate into your writing.

Furthermore, Surfer SEO has introduced Surfer AI, which takes content generation to a new level. This feature allows users to generate entire, ready-to-rank articles in minutes, significantly accelerating the content production process. 

Surfer AI not only writes, but also handles the research and optimization, ensuring the generated content is aligned with SEO best practices. It leverages advanced NLP to understand what Google and other AI chat tools are looking for. 

This evolution makes Surfer SEO a truly end-to-end solution for content marketers, from initial keyword research and outlining to full-article generation and on-page optimization.

Pricing: Paid plans start at $79/month.

4. Semrush Writing Assistant

Semrush's SEO Writing Assistant.

Semrush is a popular all-in-one digital marketing tool used by millions of marketers. While primarily recognized for its robust keyword research and competitor analysis features, this platform also boasts some powerful AI writing tools. One of the most prominent is the SEO Writing Assistant.

Semrush’s SEO Writing Assistant works as a Google Docs extension and in WordPress. Some of its handy features include:

  • A plagiarism checker
  • Readability and engagement tool
  • Word count target counter
  • And more 

Beyond the SEO Writing Assistant, Semrush has significantly expanded its AI capabilities within its broader Content Marketing Platform. This includes tools like the AI Article Generator, which can produce entire drafts based on your input. It also features ContentShake AI, a tool designed to help you quickly generate SEO-friendly articles and even suggest trending topics. 

Due to its higher price tag, Semrush is best suited for agencies or established small businesses.

Pricing: Semrush’s paid plans start at $119.95. However, to use the SEO Writing Assistant, you must be on the higher plans starting at $229.95.

5. Rank Math Content AI

RankMath's Content AI home page

Rank Math Content AI is an innovative AI-powered writing tool designed specifically for WordPress sites. A standout capability of this tool is its real-time, automated suggestions for relevant keywords and optimization strategies as you write. This provides immediate feedback, ensuring your content is consistently aligned with SEO best practices.

Beyond real-time suggestions, Rank Math Content AI offers a comprehensive suite of AI-powered tools within the WordPress editor itself. This includes features for:

  • Generating blog post ideas
  • Crafting detailed outlines
  • Writing engaging introductions and conclusions

It also provides tools to help you optimize SEO titles and meta descriptions, ensuring your content is not only well-written but also highly discoverable in search engine results. This integration of AI directly into the content creation workflow significantly reduces the time and effort typically required for SEO optimization, making it an invaluable asset for WordPress users.

Pricing: Pricing for Content AI starts at $4.99/month.

6. Frase

Frase homepage

Frase is a powerful AI SEO tool designed to make content creation effortless. It automatically generates SEO-friendly content briefs by analyzing top-ranking web results. Furthermore, it acts as an AI-driven content optimizer, allowing you to compare your content against top performers for your target keywords. 

Frase also provides a comprehensive score and actionable AI-powered recommendations to enhance your content's SEO potential. And once your content is live, Frase gives you an analytics report of your content's performance. This is essential in helping you curb content decay.

Beyond content optimization, Frase offers a robust content editor that integrates seamlessly with its research and optimization features. This means you can write and refine your content directly within the platform, continually seeing real-time SEO suggestions.

Pricing: Paid plans start at $14.99/month.

7. Yoast SEO

Yoast SEO home page

Yoast SEO, a leading WordPress SEO plugin, has integrated AI-powered features to assist users in optimizing their content for search engines. These tools, dubbed Yoast AI Optimize, are primarily available in the premium version of the plugin and aim to streamline the often time-consuming aspects of SEO content creation. 

One of the key AI functionalities is the ability to generate SEO-friendly SEO titles and meta descriptions. Yoast AI Optimize also offers AI-powered suggestions to improve the SEO aspects of your content directly within the WordPress editor. It analyzes elements such as the:

  • Usage of the keyword in the introduction
  • Keyword density
  • Keyword distribution
  • Sentence and paragraph length

I like that the tool also offers actionable advice at the click of a button. 

It's important to note that this feature currently has some limitations, such as being available for texts up to around 1,000 words and specific block types within the block editor.

Pricing: $99/year. Free version also available.

8. Writesonic

Writesonic homepage

Writesonic positions itself as an all-in-one team of AI agents that help you create all types of content. It’s specifically engineered to produce content that not only reads well, but is also optimized to rank effectively on SERPs.

Writesonic is one of the AI writing tools that can generate various content formats, such as:

  • Blog posts
  • Landing pages
  • Social media posts
  • Email marketing campaigns
  • Ad copy

I found the integrations with tools like Ahrefs, Semrush, and Google Search Console (GSC) particularly useful. This cut down my keyword research time drastically. 

However, the feature I appreciated the most is the WordPress integration. This enables users to publish their content to WordPress with a single click.

Beyond these integrations and publishing capabilities, Writesonic also boasts an impressive suite of AI templates (prompts) tailored for specific content needs. Whether you're crafting a compelling product description, a catchy headline, or an engaging video script, the platform provides pre-built frameworks that guide the AI in generating highly relevant copy. This speeds up the content creation process while ensuring the output aligns with best practices for each content type.

Pricing: Paid plans start at $16/month. A free trial is also available.

9. Jasper AI

Jasper AI homepage

Jasper is one of the oldest AI writing tools on the market. It’s well-known for generating any type of content, from long-form blog posts to social media posts and everything in between. 

Jasper also has a massive library of 90+ AI apps designed to help users with any marketing-related task you can think of.

On the writing side, using Jasper for content creation is super easy. Plus, you can train the AI engine to match your brand voice, further strengthening your on-page SEO

The only drawback with AI writing tools like Jasper is that you'll need to use them with other SEO plugins like AIOSEO to ensure you've properly implemented your on-page, off-page, and technical SEO.

However, Jasper goes beyond just content generation. It now positions itself as a comprehensive marketing copilot, integrating features like “Company Knowledge,” where you can upload internal documents, brand guidelines, and competitive analyses to ensure all AI-generated content is accurate, on-brand, and strategically aligned. 

This allows for personalized outputs, reduces factual inaccuracies, and streamlines the content workflow by leveraging your existing institutional knowledge. 

Pricing: Paid plans start at $39/month/seat.

10. Grammarly

Grammarly homepage

Grammarly is another AI-powered writing assistant you should consider adding to your content marketing toolbox. It’s an excellent writing tool that helps ensure your content is free of grammatical and spelling errors

Besides grammar checks, Grammarly also helps:

  • Improve your sentence structure and readability
  • Reduce passive voice in your writing
  • Enhance conciseness

All this makes your content a pleasure to read, resulting in greater engagement, more return visitors, and higher dwell times.

Furthermore, Grammarly has evolved to offer more advanced AI capabilities. This includes generative AI features that can help you overcome writer's block by generating initial drafts, outlines, or even complete rewrites of sentences and paragraphs. 

Other features you’ll love include a plagiarism checker and the ability to set the editor to different languages and writing styles

The drawback to Grammarly is that it lacks dedicated SEO features.

Pricing: Free. Paid plans start at $12/month.

11. Clearscope

Clearscope homepage

Clearscope is another AI writing tool you should consider, particularly if you create a lot of written content. It’s a popular content optimization tool designed to help you create content that ranks, is easy to read, and engaging. 

Clearscope crawls top-ranking content on SERPs to find common threads in structure and the keywords used. It then creates a detailed report that includes outlines, common terms and questions, and more. Armed with this data, you can reverse engineer high-performing content on SERPs.

Apart from furnishing you with the keywords and phrases to include in your content, Clearscope also has a keyword discovery tool that grades your content against top-performing articles. 

What truly sets Clearscope apart is its integration of NLP to provide highly precise and actionable recommendations. This helps it identify relevant keywords and understand the semantic relationships between terms. As a result, your content covers topics comprehensively and naturally. This focus on semantic SEO helps you create content that truly satisfies search intent. Both are critical factors for ranking well on today's advanced search engines.

Pricing: Paid plans start at $170/month.

Best AI Writing Tools: Your FAQs Answered

What are AI writing tools, and how do they work for WordPress? 

AI writing tools use artificial intelligence to automate or assist with various writing tasks, such as generating and editing text. For WordPress, these tools often integrate as plugins, helping users create engaging and SEO-friendly content efficiently.

What are the benefits of using AI writing tools for content creation?

AI writing tools significantly speed up content creation and improve content quality by assisting with grammar, readability, and SEO optimization. This leads to more consistent publishing and enhanced website visibility.

Can I use AI with WordPress?

You can extensively use AI with WordPress to enhance various aspects of your website. This is primarily done through dedicated AI plugins and integrations that streamline tasks like content creation, SEO optimization, image generation, and even adding chatbots for improved user experience.

Best AI Writing Tools: Our Top Picks

The best AI writing tool for WordPress is All In One SEO (AIOSEO). The plugin’s AI Writing Assistant helps you create optimized content, giving you better chances of ranking higher on SERPs. Plus, you get many more features to help you generate organic traffic to your site.

I hope this post helped you find the best AI writing tools for your site. You may also want to check out other articles on our blog, like our guide to finding related keywords and our list of the best SEO score checkers.

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author avatar
Kato Nkhoma Content Writer
Kato is one of those rare unicorns born with a pen in his hand—so the legend says. He’s authored 2 books and produced content for hundreds of brands. When he’s not creating content for AIOSEO, you’ll find him either watching tech videos on YouTube or playing with his kids. And if you can’t find him, he’s probably gone camping.

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