SEO Glossary
SEO jargon got you stumped? Our handy glossary explains common terms. Then optimize your site easily with our smart all-in-one SEO tool.
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Link Juice
Link juice, also known as link equity, refers to the value or authority that is passed from one web page...
Link Profile (or Backlink Profile)
Link Profile, also known as Backlink Profile, refers to the collection of all the incoming hyperlinks from external websites to...
Link Velocity
Link velocity refers to the speed at which a website acquires backlinks over time. This metric indicates how quickly a...
LLM (Large Language Model)
A large language model (LLM) is a natural language processing (NLP) system trained on massive amounts of text data to...
Local Business Schema
Local Business Schema, also known as Schema.org LocalBusiness, is a structured data markup code that can be added to a...
Long-Tail Keywords
Long-tail keywords are highly specific, niche search phrases, usually consisting of three or more words. These keywords often have lower...
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Machine Learning
Machine Learning is a branch of Artificial Intelligence that focuses on developing algorithms and systems that allow computers to learn...
Marketing Channel
A marketing channel refers to the set of intermediaries and activities involved in the process of transferring products or services...
Max-snippet Meta Tag
The Max-snippet meta tag is an HTML attribute that specifies the maximum length of a textual snippet displayed in search...
Merchant Listing Schema
Merchant listing schema is a type of structured data that allows businesses to provide detailed information about their products to...
Meta Description
A meta description is a brief summary of a webpage's content. This description is typically displayed in search engine results...
Microdata (as in schema markup)
Microdata is a type of structured data markup that uses HTML tags to provide additional context and information about the...
Microsoft Clarity
Microsoft Clarity is a free, user behavior analytics tool that helps website owners understand how visitors interact with their web...
Mobile-First Indexing
Mobile-First Indexing is a search engine optimization (SEO) approach where search engines primarily consider the mobile version of a website's...
Multilingual SEO
Multilingual SEO is the process of optimizing a website or digital content to rank higher in search engine results for...
MySQL
MySQL is an open-source relational database management system (RDBMS) that uses Structured Query Language (SQL) to manage and manipulate data...
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NAP
NAP (Name, Address, Phone) in SEO refers to the consistent listing of a business's basic information across the web. While...
Natural Language Processing (NLP)
Natural Language Processing (NLP) is a subfield of artificial intelligence (AI) that focuses on enabling computers to understand, interpret, and...
Natural Language Understanding (NLU)
Natural Language Understanding (NLU) is a subfield of Natural Language Processing (NLP) that focuses on enabling computers to comprehend and...
Navboost
Navboost was an algorithm launched by Google in the early 2000s to determine the relevance and importance of a webpage...